benchmarko – New free benchmarking service for DMOs

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Today, IGENO announced the release of a new, free benchmarking tool for Destination Marketing Organizations. The new service is called “benchmarko” and is available now at benchmarko.com.

Mark Clancy, CEO of IGENO stated “We knew that benchmarking was of intense interest to our customers as DMOs are under increasing pressure to compete for meeting and visitor business. It’s hard to prove your value to your Board and members if you don’t know how you compare to your peers. ...

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IGENO AND iDSS ANNOUNCE STRATEGIC ALLIANCE

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VANCOUVER (JANUARY 26, 2012) —Destination marketing industry software leader iDSS and IGENO, a full-service managed reporting provider for destination marketing organizations, announced a strategic partnership today.

The two destination marketing industry leaders will partner to offer destination marketing organizations (DMOs) throughout the world first-class managed reporting services with data connection directly to iDSS’s world-class customer relationship management (CRM) technology. This new collaboration will allow DMOs a robust and visually appealing reporting platform with data coming from a variety of channels including ...

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DMAI 2011 & Katrina Relief

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How time has flown since last summer. IGENO attended the Destination Marketing Association International (DMAI)’s 97th Annual Convention in New Orleans, Louisiana. This Convention offers the opportunity for over 1,000 destination marketing professionals to connect through knowledge sessions, discussion forums, and a tradeshow.

While in New Orleans, I spent time volunteering with the St. Bernard Project to help in rebuilding homes affected by 2005’s Hurricane Katrina. Katrina caused more than $80 billion in property damages, the loss of 400,000 jobs, and ...

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Why we love the iPad for management reports

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I’m puzzled why more hasn’t been written about the display of management reports on the iPad. From our perspective, it’s an ideal device for displaying high density (a la Edward Tufte) reports and dashboards.

Before I outline the benefits of the iPad for reporting, let me just say that I have not been a big fan of reporting/analytics software on mobile devices such as the Blackberry or iPhone. I’ve always felt that these platforms are too small and too slow for ...

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IGENO and SMI Announce Strategic Alliance

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Pittsburgh, PA June 17, 2010 – Software Management, Inc. (SMI), the leading provider of sales, marketing and customer relationship management solutions for the destination industry, and IGENO, a full-service managed reporting provider for destination marketing organizations, announced a strategic partnership today. The two destination marketing industry service and technology providers will partner to offer DMOs throughout the world first-class managed reporting services with a data connection directly to SMI’s DMO-industry leading CRM solution, Destination 3000. For DMOs looking for more ...

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Welcome aboard Shreveport – Bossier Convention & Tourist Bureau

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We’re thrilled to announce the Shreveport – Bossier Convention & Tourist Bureau as our newest managed reporting customer. Within a few days we’ll be up to our eyes in SBCTB’s data and we’ll reciprocate by providing them with rich graphical dashboards and reports (also known as the world’s best reports for for the Tourism industry) pulled from every data source they have.  Welcome aboard Shreveport – Bossier, we’re looking forward to serving Louisian’s other side.

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Seeing the Big Picture with Small Multiples

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If you had a spreadsheet with the unemployment rates for all fifty states for the last thirty years, how long do you think it would take for you to make sense of it? For example, imagine trying to compare each state to see who was better or worse, or what type of trend they’re showing. If you printed the spreadsheet out, it would probably be twenty pages. Now, imagine being able to see all of the data on one sheet ...

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